Archive for April, 2009
11 Characters (Or Less)
Posted by Ara Pehlivanian in Usability on April 24th, 2009
A new usability study done by Jakob Nielsen confirms the important of the first 2 words or about 11 characters of a website’s links and headlines.
AT&T: 40% of hotspot links are by smartphones
Posted by Ara Pehlivanian in Mobile on April 24th, 2009
Wi-Fi connections at [AT&T's] 20,000 US hotspots have more than tripled in a year, up from 3.4 million sessions in the first quarter of 2008 to 10.5 million sessions in the first three months of 2009.
GeoCities Closure Signals End of an Era – Will Others Survive on Freemium Model?
Posted by Ara Pehlivanian in Business on April 24th, 2009
Yahoo has announced that its website creation service GeoCities, which it acquired for $4.5 billion in 1999, will close later this year.
The Webber Rules: 52 Truths for Winning at Business
Posted by Ara Pehlivanian in Books on April 24th, 2009
Borrowing from adventures in the Tanzanian bush, close encounters with some of the world’s most innovative thinkers, and the harrowing early days of Fast Company, and Alan Webber, Fast Company’s co-founding editor, took to the Japan Society stage in New York last night to discuss the new book in which he reveals what all that accumulated experience has taught him.
Finding the ROI in Web Content Management
Posted by Ara Pehlivanian in Content Management Systems on April 24th, 2009
How many reports does it take before Web Content Management vendors change their errant ways and start listening to customers?
Study: More than 19% of leads are rejected as faulty
Posted by Ara Pehlivanian in Marketing on April 24th, 2009
A new lead-generation study shows that more than 19% of leads generated by publishers are routinely rejected midstream because of faulty demographic information.
IDC predicts online advertising will decline 6% this year
Posted by Ara Pehlivanian in Advertising on April 24th, 2009
IDC’s Ad Report Model predicts that U.S. online advertising will decline by as much as 9% in the first quarter and by 6% for full-year 2009.
Online marketing budgets in the new economy: SEM vs. display
Posted by Ara Pehlivanian in Marketing, Search on April 24th, 2009
David Wright is an interactive media director for display and search engine marketing at Click Here, the interactive arm of he Richards Group advertising agency. “HOS” recently asked Wright about budgeting trends in search marketing.
Real Fonts on the Web: An Interview with The Font Bureau’s David Berlow
Posted by Ara Pehlivanian in Design on April 24th, 2009
To understand issues surrounding web fonts from the type designer’s perspective, we interviewed David Berlow, co-founder of The Font Bureau, Inc., and the first TrueType type designer.
5 common ecommerce mistakes
Posted by Ara Pehlivanian in E-commerce on April 24th, 2009
Ecommerce has revolutionised the way trading is being carried out, has created completely new enterprises and has provided existing retailers with a platform to trade 24 hours a day, seven days a week. However, having developed and worked with retailers over the last 10 years to help them create their ecommerce offering, there are still critical mistakes being made. Given this article has been written for Boagworld, and that Paul in particular loves a “top five” list, here’s my top five mistakes being made by e-retailers.
New Tool Plots Online Comments Like Stars in Constellations
Posted by Ara Pehlivanian in Social Media on April 24th, 2009
Wired, April 22, 2009
Tags: comments, Social Media, tool, visualization
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